khanh le
 0—2026

Multidisciplinary designer with a background in Fine Arts and multimedia design. Skilled in developing user-centric interfaces, establishing comprehensive design systems, and collaborating with cross-functional teams to deliver cross-platform digital and print assets. 

ASTERIA
Case Study


Asteria is set to be an independent platform that emphasizes the true values of Samsung TV. It seeks to inspire, guide, and motivate people, with the goal of providing useful lifestyle services that brighten users’ space. Due to Samsung TV’s platform is named Eden, we came up with the name Asteria, the Goddess of shooting stars, a brief and communicative solution to gain positive audience recognition.


SAMSUNG 
2021—2022 
SG/VN
User Flows
Wireframe